Understanding the Internet Usage Habits of the Students of University of the Visual & Performing Arts through Data Mining
I A. Kamani C Samarasinghe1, Saluka Kodituwakku2, Roshan D. Yapa3
1I A K C Samarasinghe, Post Graduate Institute of Science, University of Peradeniya, Peradeniya, Sri Lanka.
2S. R Kodithuwakku, Department of Statistics & Computer Science, Faculty of Science, University of Peradeniya, Peradeniya, Sri Lanka.
3S.D Yapa, Department of Statistics & Computer Science, Faculty of Science, University of Peradeniya, Peradeniya, Sri Lanka.
Manuscript received on May 04, 2014. | Revised Manuscript received on May 04, 2014. | Manuscript published on May 05, 2014. | PP: 45-48 | Volume-4 Issue-2, May 2014. | Retrieval Number: B2192054214/2014©BEIESP
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©The Authors. Published By: Blue Eyes Intelligence Engineering and Sciences Publication (BEIESP). This is an open access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/
Abstract: This Data mining has been a commonly used tool in the telecommunication sector. This is due to the useful insights that it can provide to assess the user preferences and optimize the service offerings consistent with user expectations. Data mining provides the required insights to the Internet and data usage habits of the students of the University of the Visual & Performing Arts (UVPA). It is clear that the data usage demand has been accelerating over the past few years and mobile data usage has been in the forefront of growth. Reduced prices as well as increased Internet usage options along with benefits achieved from the attributes of increased speed had augmented the usage of the data services. The study was a quantitative study and the information was collected from a random set of students who had registered with the University for their Degree program. The information collected had been processed consistent with the requirements to gain insight on the Internet usage habits of the students. The study represents data of 133 students who are from 17 districts of the country. The findings indicate that 83% of the households are Internet ready and Close to 50% of the households possess desktops followed by over 40% of households employing smartphones, which facilitate Internet access. Meanwhile, several students use dongles for Internet connectivity. The Internet is utilized for various purposes; where the purposes of online education and social networking are the two prominent areas.
Keywords: Data mining, Telecommunication, University of the Visual & Performing Arts.